29. November 2008 17:26

Role of Social Media in the Credit Crunch

The one good thing about this recession is that I can actually walk around and get my Christmas shopping done in relative peace. But it is a little alarming to see most shops offering 20% off and yet still find shopping centres quiet.

As a strange form of torture at work, Sky News is broadcast all over the place and offer repeated and constant coverage of the financial crisis (NB: Why CNN find it hard to cover – can also be applied to Sky News). In fact the press has been doom and gloom about the economy for some time now, with some making comments about the Web 2.0 bubble bursting. We all know that between the rising fuel and food costs and the house prices sinking things are pretty gloomy right now.

Financial Tracking charts from Wesabe

Wesabe charts personal finances. 

However I am interested in what role the web will have in helping us deal with this. We’ve had recessions before, but like American elections I don’t think we’ve had one where the web will play such a significant role, especially in how we cope with it. Firstly there is our connection to the internet both emotively and economically; while fuel bills sore the cost of broadband costs continue to fall, also we feel the internet is essential and not a luxury we can cut to save costs. So we aren’t going to us the web less now.

We already know that the internet has made us more informed consumers, thanks to price comparison sites and communities offering advice. But now most of us are feeling the pressure to have more control over our finances, so what tools can the web offer us to help us manage our financial affairs? There are some good free tools that offer some helpful budgeting and financial management services, here are some for the UK:

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